IMMERSIVE
BRAND EXPERIENCES
BRAND EXPERIENCES
THAT SCALE
We build immersive gaming experiences, virtual worlds, and interactive campaigns that engage players and drive measurable impact.
BUSINESS
RETAIL INNOVATION
RETAIL INNOVATION
RESULTS
200K+
VISITS
200K+
VISITS
FEATURE
REAL-WORLD REWARDS
REAL-WORLD REWARDS
A first-of-its-kind retail activation where players earned in-game currency for real-world M.Video rewards.
M.VIDEO
M.VIDEO
WITH MOSAIC
BUSINESS
RETAIL ACTIVATION
RETAIL ACTIVATION
FEATURE
CODE
REDEMPTION
CODE
REDEMPTION
RESULTS
29.7K+
VISITS
29.7K+
VISITS
Roblox activation supporting a real product campaign with in-pack codes.
SLAVDALAND
SLAVDA GROUP
BUSINESS
CRM
INTEGRATION
CRM
INTEGRATION
FEATURE
LOYALTY
CARD SYNC
LOYALTY
CARD SYNC
RESULTS
300K+
VISITS
300K+
VISITS
First in Russia to link a Roblox world to a brand's loyalty program — players entered their VkusVill card number in-game and earned real bonus points in the app.
VKUSVILL MANGO WORLD
VKUSVILL
BUSINESS
DIGITAL
TOURISM
DIGITAL
TOURISM
FEATURE
UGC
REWARDS
UGC
REWARDS
RESULTS
10K+
VISITS
10K+
VISITS
Russia’s first mountain resort experience in Roblox, bringing Rosa Khutor to a new generation through interactive tourism.
ROSA KHUTOR
ROSA KHUTOR & INTERROS
BUSINESS
EFFIE
GOLD
EFFIE
GOLD
FEATURE
KIDS
ACTIVATION
KIDS
ACTIVATION
RESULTS
1.5M+
VISITS
1.5M+
VISITS
A branded Roblox amusement park for MTS Junior kids subscription — featuring dedicated zones for MTS Music, KION, and LogicLike, turning the MTS ecosystem into a playable world
JUN-PARK
MTS (Mobile TeleSystems)
WITH MOSAIC
BUSINESS
YOUTH ACQUISITION
YOUTH ACQUISITION
FEATURE
PHYGITAL
UGC DROP
PHYGITAL
UGC DROP
RESULTS
1.4M+
VISITS
1.4M+
VISITS
Youth activation for MTS REEL featuring exclusive clans, branded experiences, and a limited phygital UGC drop.
REEL TOWN
MTS (Mobile TeleSystems)
WITH MOSAIC
BUSINESS
BRAND
AWARENESS
BRAND
AWARENESS
FEATURE
IP
ADAPTATION
IP
ADAPTATION
RESULTS
1,5M+
VISITS
1,5M+
VISITS
Roblox world based on Russia's hit kids YouTube franchise — original locations, playable characters, and unique mini-games, with brand collaborations from "Vkusno i Tochka" and Kinopoisk.
TURBOZAURS WORLD
TURBOZAURS | animation studio Caramel & Co
BUSINESS
PRODUCT
LAUNCH
PRODUCT
LAUNCH
FEATURE
UGC
REWARDS
UGC
REWARDS
RESULTS
3.9M+
VISITS
3.9M+
VISITS
Roblox world launching Rastishka's new product line and 4 characters — players scanned real product QR codes in-store to unlock exclusive in-game content and UGC reward.
PLANET OF RASTIZAURS
RASTISHKA | ex-Danone Russia
FEATURE
26 MIN
PLAYTIME
26 MIN
PLAYTIME
BUSINESS
PRODUCT
RELAUNCH
PRODUCT
RELAUNCH
RESULTS
10M+
VISITS
10M+
VISITS
Roblox activation for Actimuno's product relaunch — players averaged 26 minutes of brand immersion.
ACTICITY
ACTIMUNO | ex-Danone Russia
BUSINESS
EFFIE GOLD AWARD
EFFIE GOLD AWARD
FEATURE
LIVE
UPDATES
LIVE
UPDATES
RESULTS
28.5M+
VISITS
28.5M+
VISITS
A branded Roblox world that brought Auchan to 28.5M players — driving foot traffic through immersive retail experiences.
AUchan City
AUCHAN RUSSIA
